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📝 Notes
A Good Marketing Text Works Just Like a Well-Written Horoscope
How to write copy that makes readers feel understood — even when you know almost nothing about them.
May 17
•
Jan Barbořík
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🤖 Digital Skills, Tools & AI
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Vibe Marketing Isn't "AI Marketing"
Vibe marketing isn't about AI doing everything. It's about orchestrating modern tools while you stay in control of strategy, direction, and decisions.
Feb 2
•
Jan Barbořík
2
What Should We Even Post on Social Media?
No creative spark on your team? A simple content manual can turn anyone into a consistent social media manager.
Jan 9
•
Jan Barbořík
3
1
Launching a New Website? Don't Forget These Essential Steps!
Everything you need to check before taking your new website live - plus a handy checklist to ensure nothing slips through the cracks.
Nov 21, 2025
•
Jan Barbořík
1
1
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🇨🇿 Sám sobě marketérem
the original Czech version
🎓 Marketing Fundamentals
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A Good Marketing Text Works Just Like a Well-Written Horoscope
How to write copy that makes readers feel understood — even when you know almost nothing about them.
May 17
•
Jan Barbořík
E-E-A-T: Why Your Customers and Google Both Need to See Your Expertise
Your expertise is real — but if it's not on your website, Google and AI tools won't recommend you. Here's how to fix that with E-E-A-T.
May 3
•
Jan Barbořík
First, Find Out Where Your Visitors Are Coming From. Then Do Anything Else.
Before redesigning buttons or chasing AI tools, check Google Analytics. Five minutes of data beats weeks of random tweaks. Here's where to look first.
Apr 19
•
Jan Barbořík
The Real Reason Your Sales Are Low (It's Not Your Ads)
Your ads aren't the problem. Alex Hormozi says 99% of low sales trace back to one thing — your offer. Here's how to fix it.
Apr 3
•
Jan Barbořík
📝 Content Creation & Strategy
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What Should We Even Post on Social Media?
No creative spark on your team? A simple content manual can turn anyone into a consistent social media manager.
Jan 9
•
Jan Barbořík
3
1
How to Build a Website Simply, Quickly, and Well?
Content before colors. Here's my battle-tested approach to building websites that actually work.
Dec 7, 2025
•
Jan Barbořík
1
The Power of Collaboration in Marketing
Everything you need to check before taking your new website live - plus a handy checklist to ensure nothing slips through the cracks.
Nov 30, 2025
•
Jan Barbořík
1
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